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Online store, content & ads · WR Car Care · 2026 – now

WR Car Care: online store & brand launch

Rebuilt the entire online store for a new car care brand: design, product imagery, video, SEO and the social launch.

  • Shopify store & design
  • Product photography
  • Product videos & how-to
  • SEO optimisation
  • Social media & advertising
  • Email automations
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Cover image for WR Car Care: online store & brand launch

The brief

WR Car Care (part of Wraptor) launched its own line of car care products in its own chemical bottles. The product was ready, but there was no online store or brand imagery yet that did justice to the quality and the vision behind the brand.

What I did

I tore down the entire online store and rebuilt it in Shopify. The full design, plus all product images shot and edited myself, and a product video per bottle explaining how to use it, for both the how-to page and the product pages. On top of that I optimised the SEO in Shopify and took care of the whole picture, right down to the email automations like newsletter discounts and order confirmations.

For the release on 1 May I also set up the Instagram and created, edited, optimised and managed a run of adverts.

The WR Car Care Instagram, with a dedicated highlight per product and video content in the feed

  • Complete Shopify store redesigned from scratch
  • Own product photography and a product video per bottle
  • SEO and email automations set up
  • Instagram launched and adverts run for the release

The result

A visually strong online store and social presence that matches the brand vision, ready for the release, with the first organic orders already in.

Services Websites & online stores, Content creation, Video production, Online advertising

Something like this for your brand?